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Date: 12/03/2025

Softlink Global & IIT Bombay lead AI-driven logistics breakthroughs at LogiTHON 2025

Softlink Global, in collaboration with IIT Bombay and AllMasters, successfully hosted LogiTHON 2025, India’s largest AI-driven logistics innovation event. A flagship initiative of Softlink Academy, LogiTHON brought together top talent from across the country to solve real-world logistics challenges. More than 1,000 participants from over 200 top colleges attempted the 24-hour challenge at the IIT Bombay campus, which included working on AI-powered compliance automation and multi-modal route optimisation. 
 
Logistics visionary Mr Amit Maheshwari, Founder & CEO of Softlink Global, commented: “Softlink Academy focuses on bridging the skills gap in the logistics industry. The LogiTHON initiative under the Academy banner was an industry-academia collaboration where we combined Softlink’s industry expertise with IIT’s research strengths to offer a powerful platform for breakthrough logistics solutions.”
 
“I also hope this partnership goes beyond immediate objectives and aligns with the government’s efforts to lower logistics costs and improve efficiency,” he added.
 
LogiTHON 2025 served as a talent incubator, offering `200,000 in prizes and career-defining opportunities with Softlink Global. The event winners were decided by a high-profile jury comprising Mr Dushyant Mulani, Mr Amit Maheshwari, Mr R. Radhakrishnan, Mr Kathiresan Eswaramurthy, Mr T. N. Seetharaman and Dr Jayendra Venkateswaran. 
 
With successive events in 2024 and 2025, Softlink Global plans to continue uplifting the logistics industry through LogiTHON and other initiatives under Softlink Academy, it said in a release.
 
Source: Exim News Service: Mumbai, March 11